Great Yarmouth company, ATI Tank Hire Ltd, is sponsoring the Great Yarmouth Road Runners 10k race.
The event is on Sunday and will see 800 participants running along the seafront on a flat, traffic-free route.
All race finishers will receive a medal, with category and team winners also being awarded on the day.
Andrew Thomas, chairman of Great Yarmouth Road Runners, said: "At GYRR we are grateful ATI Tank Hire has sponsored this year’s East Coast 10k.
"We are a community-focused, friendly running group and are very proud to attract runners of all ages and abilities. "
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ATI Tank Hire Ltd, founded in 1983 in Great Yarmouth, provides tank and silo hire services to the oil and gas, environmental, and construction industries.
The company is committed to supporting community-led events, including the GYRR race and Spencer's pool tour.
Susanne Lumsden, ATI owner, said: "We are keen to support the local organisations that do so much for our community.
"Running seems to have become a company theme."
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